Position
Senior Executive - Digital Platform
Department
Corporate Brand and Marketing
Working Location
Taipa / Cotai
Post Date
08/04/2024
Requirements
• Bachelor’s degree in Marketing, Communications or related field
• Minimum of 1 year of working experience in online content management
• Proficiency in Content Management Systems
• Good command of both spoken and written in English and Chinese
• SEO principles, and web traffic metrics is a plus
• Knowledge of design and photography is a plus
Responsibilities
• Responsible for develop and implement a comprehensive content strategy that meets organizational needs and targets specific audiences.
• Assist in the creation of engaging and compelling content that enhances brand visibility and drives web traffic.
• Assist in the SEO strategy and optimization
• Work with different teams to deliver the aligned brand message and brand identity for online platforms
• Keeping up to date with current market trends and the best approach to engage with our audiences