SJM Job

Position: Senior Analyst - Strategy & Communication
Department: Loyalty Marketing & Customer Relationship Management
Working Location: Taipa / Cotai
Post Date: 04/08/2023
Requirements: • Diploma or above in Gaming, Statistics, Finance, Marketing, or Information Technology or related field preferred
• Minimum of 2 years working experience in similar positions in Casino industry preferred
• Any certification related statistics preferred
• Relevant work experience is an advantage
• Good working knowledge of MS Office, SQL, SAS, Power BI, Tableau
• Proficient in both written and spoken Chinese and English
• Ability to analyze data and make recommendations
Responsibilities: • Identify opportunities to optimize the marketing strategies through analytics and observations in a productive manner
• Analyze market trends and KPIs related to gaming performance and customer behavior
• Implement analytical approaches and methodologies and assist in the interpretation of analytical results
• Develop and enhance reporting techniques for business needs
• Create daily, weekly, monthly tactical and analytical reports in a timely manner to managers for use in decision making and strategic planning for marketing campaigns
• Develop dashboard and performance summary to monitor the market trend and campaign performance results
• Assist in data-mining and maintaining the database if required
• Conduct market research and identify any business opportunity / threat to the rewards and prize offering
• Manage Ad-hoc marketing related projects as instructed
• Interact with departments and team members, management, and contractors professionally and positively
• Performs other related duties as assigned

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