SJM Job

Position: Executive - Customer Analytics
Department: Loyalty Marketing & CRM
Working Location: Taipa / Cotai
Post Date: 27/10/2020
Requirements: • Diploma or above in Gaming, Statistics, Mathematics, Finance, Marketing or Information Technology or related field preferred
• Minimum of 1 year working experience in similar positions in Casino industry preferred
• Any certification related statistics preferred
• Relevant work experience is an advantage
• Good working knowledge of R, SQL, SAS, Power BI, Tableau
• Proficient in both written and spoken Chinese and English
• Ability to analyze data and make recommendations
Responsibilities: • Assist to various data models to identify the target and potential customers and provide the right offers in which to drive up customer spending and extend their lifecycle value
• Prepare a list of data attributes for various data model requirements
• Test run various data models based on pre-defined data points and present model results to customer analytics manager
• Assist in identifying relevant data points to create an accurate and effective data models to fit business requirements
• Participated in developing data model to create business opportunities in which to drive revenue growth
• Liaise with other departments to identify current business trends and opportunities
• Assist in developing an interactive analytics reports using reporting tools such as Tableau or Power BI
• Assist in creating campaign dashboard for management review
• Manage Ah-hoc customer analytics as requested
• Performs other related duties as assigned

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