SJM Job

Position: Manager - Property Media Marketing
Department: Corporate Brand and Marketing
Working Location: Taipa / Cotai
Post Date: 09/03/2023
Requirements: • University degree, or at least a Diploma in Marketing, media communications or related fields
• At least 5 years of working experience in the large-scale gaming industry for media planning, production and management
• Experience with a wide variety of AV control systems, projection and LED screens
• Strong management and proven experience in marketing communication and relationships with advertising and media consultants in China and the region
• Wide experience leading teams to set up and deliver AV and multimedia resources for business development
•Knowledge in design and production using print/graphic/content management applications not limited to Photoshop, Illustrator, Corel Draw, Premiere, FinalCutPro and Aftereffect
• Knowledge of four-color printing and large-format printing
Responsibilities: • Assist the Senior Property Media Marketing Manager in developing integrated marketing communication strategies in support of partnership programs, trade marketing, integrated resort loyalty programs, resort events & promotions, and resort operations including retail, F&B, entertainment, hotel etc.
• Research to identify and establish the best advertising and communication channels for our target audience
• Manage all content and advertising of way-finding system within the hotel premises including but not limited to commercial lightbox advertising space, air-time advertising broadcast of LEDs and all potential spaces
• Develop pricing strategies and promote utility of the property media system for advertising and promotion amongst tenants within the Grand Lisboa Palace hotel complex
• Assist the design team in developing promotional printing materials for marketing effectiveness adherence to brand guidelines
• Communicate regularly with Marketing Communications team, Destination Marketing team, Loyalty Marketing team, Public Relations and marketing partners including retail, tourism boards and agencies to develop appropriate online marketing communication strategies in the region and abroad targeting China, Macao, Hong Kong and potential markets on developing and expanding travel network suppor
•Oversee all design and production of festive decoration over the year in ideation, collaborating with creative and technical support team to generate concepts and ideas
• Develop festive decoration logistics plan, budget and presentation
• Assist Senior Property Media Marketing Manager in setting short and long term departmental goals
• Implement and monitor process and procedures for the smooth operation of the department

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